Friday 1 December 2017

Applying Audience Theory

Blumler and Katz's Uses and Gratifications Theory can be applied to our film trailer.  The theory suggests that people choose to consume media texts to please themselves for reasons such as: educational purposes, to inform, to gain entertainment and to facilitate social discussion. 
Our trailer was specifically for entertainment and social discussion.  It entertains the audience as it involves actors of their age as well as adding mystery to what has happened to one of the main characters.  It provokes social discussion as the audience may speculate about who is to blame for Faye's departure, leading the audience to feel intrigue and leave them wanting to watch the full film when it is released.