We can apply Roland Barthe's Enigma Codes theory to our film trailer.
Enigma codes are mysteries/unanswered questions within a media texts which keep audiences engaged. This can be applied to our Film Trailer as it contains a lot of unanswered questions, such as: Why has Faye gone missing? Has someone taken Faye? Why have the suspects been chosen? How are the suspects involved? All of these questions intrigue the audience and this makes them interested in the film so that they can want to watch the film when it is released.
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